Pyrenex AW15 snippets and background
Examples from the mens and ladies AW15 collection:
The Pyrenex story so far:
In 1859 the family saga begins with the great-grandfather, Abel Crabos,
collecting feathers from markets and farms. He was joined in the family
business by his son, René.
Most of all, René Crabos established the values of
commitment, confidence and solidarity that forged the particular
character of the company. And in a spirit of generosity Marie Crabos,
René's wife, created the first down jackets to protect prisoners from
the cold during World War II.
The exceptional quality of the goose and
duck down from the Pyrenees earned it a reputation on the most demanding
markets.
1960: The expertise acquired in manufacturing bedding items enabled Pyrenex to
design its first down sports articles.
They started with sleeping bags,
which were an instant success with hikers, mountain folk and lovers of
the great outdoors. The quality of the Pyrenees down gives to Pyrenex
sleeping bags a high compressibility and a very advantageous
weight/insulation ratio.
1970: Jean-Pierre Crabos, André's brother and
Director General, chose Louis Audoubert as technical adviser for Pyrenex
and thus created the first mountaineering jackets.
Louis Audoubert, who had climbed in the Pyrenees and the Himalayas,
is known for his expeditions all over the world. He blazed a trail for
many ascents in the Mont Blanc massif, the Oisans and the Himalayas, and
completed the first East-West crossing of the Pyrenees.
These down
jackets developed specifically for him accompanied him on many great
expeditions. The very first Pyrenex jackets were essentially technical
garments, designed to protect and insulate the wearer in the most
extreme conditions.
Louis Audoubert, also a photographer, film-maker and public speaker who
pioneered the first canyoneering descents in the Pyrenees and Spain,
remained faithful to Pyrenex. A shared adventure that lasted for years
and made him an icon of the Pyrenex spirit of innovation and
independence.
1980: The jackets initially designed for great
expeditions were taken into the street. They became an essential item of
the modern wardrobe.
The Oisans, a cotton jacket with distinctive contrasting leather
yokes was a runaway success that made Pyrenex's reputation. It was also
this period that saw the arrival of the emblematic Authentic, Spoutnic
and Mythic jackets, with bright colors, glossy fabrics, generous volumes
and incomparable comfort.
1990: Pyrenex was fiercely protective of its unique
European know-how: from collecting, processing and sorting down feathers
with 100% automatic equipment to designing and manufacturing bedding
and clothing items.
Pyrenex is the only European company that integrates all production
stages for down articles, a know-how that guarantees its perfect mastery
of the process and the exceptional quality of the products.
It exports
to Korea, Taiwan, China and the USA.
In 1992 Pyrenex was the official
supplier of down for the opening ceremony of the Olympic Games at
Albertville – images that went round the world.
2009: Anchored in the 20th century, Pyrenex created a
new Premium line that is synonymous with French excellence and placed
talented young designers in charge of artistic direction.
With their exceptional natural filling, these jackets are selected
in the finest stores in Paris, Hong Kong, Beijing, New York, Saint
Petersburg and Moscow.
An essential challenge for Edouard Crabos: "After Alexis Mabille, who
directed our Premium collection from 2009 to 2011, we recruited designer
Alexandre Vauthier. These artistic directors lend added impetus to a
Couture attitude, an inimitable "French touch" but they also introduced
technical innovations.
Premium is a luxury collection that has become a
reference in the world of fashion. We have only 150 years behind us and
many beautiful projects before us."
Net-a-porter describes Pyrenex like this
Renowned for its heritage, quality and craftsmanship, Pyrenex is expert
in performance outerwear. Now headed by Artistic Director Alexandre
Vauthier, the renowned French label has been given a glamorous new edge.
Metallic finishes, rich color, and tech-savvy fabrics bring new life to
the brand's classic down jackets.
