Grayers and a battle of wits......

Grayers: before denim, before chinos there were grayers......!

 

Its not very often you find a new intelligent mens wear brand with beautiful fabrics and the right

fits covering all product types and at the same time commercially priced. 

All-american Grayers is all that and much more. Today exclusively sold by Mr.Porter in Europe.

It’s run by two former Ralph Lauren executives within production and design. --> Peter Georgiou and Kenny Thomas, Grayers creative directors, were colleagues during their Ralph Lauren days: Peter on the product development and sourcing side and Kenny on the design side. Kenny came to Grayers with a notable 13 years at Ralph Lauren as a vice president of concept design and was also the first designer on the RRL-collection.

Genius Copenhagen has been appointed as the Scandinavian distributor for Grayers - contact Martin Møller for more details.

  

Grayers:
Before jeans and chinos, a man of style would wear gray flannel trousers, or better known as Grayers, which gave birth to casual menswear. Grayers, the collection, is the perfect mix of heritage menswear pieces, with a modern day take. Not to mention that the collection will carry on from season to season. The lightweight oxfords are perfect for layering in the winter and a simple but chic summer look.

If you didn't grow up during the 1950s in England, we forgive you. Post-World-War II Brits, however, we fully expect you to be familiar with the era's ubiquitous gray flannel trousers. Colloquially called grayers, they represented a new age in menswear, when style-inclined youth threw off the stiff formalities of conventional dressing — think: three-piece suits — for these more relaxed, pair-with-everything pants. Today, the birth of the "British blue jean" serves as fashion catnip for founder Peter Georgiou, who named his new menswear line, Grayers, after the throwback staple.

"The pieces are the perfect mix of Anglo-awesomeness, New England prep-school cool, and insta-classics, all with a little bit of quirk thrown in. Look for slim-but-not-too-skinny chinos, and artfully worn-in jeans, t-shirts, knitwear and one pretty slick tartan blazer. With affordable price points and crazy-good quality, we think these duds could start a fashion revolution all of their own."

Natural Selection AW2014

   Natural Selection AW14 Lookbook Lo Rev-1

Bywho Shanghai Copenhagen look book aw2013

Bywho Shanghai Copenhagen AW2013

Tailored Performance

Perfekte pasformer, tekniske kvaliteter i bedste mulige finish.
Chinos, cotton coats og jakker til efteråret 2013 er anden statement fra ByWho - kombiner som du vil: sport, klassisk, casual eller hvad med klassisk og sport!
Se lookbook nedenfor - hvilken er din favorit?

   Bywho AW2013 Lookbook

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 tryk på firkant for stort format

Henrik Busk har med ByWho endnu en gang konstateret hvad vi mangler!

Henrik er kreativ direktør og medejer i ByWho og er arkitekten bag favoritter som Petroleum/Trousers, Punk Royal, By, Jack&Jones Vintage, Munderingskompagniet og flere.

BWGH fall 2012 video

"The video emphasizes the ethnic and cultural diversity of the French capital and spotlights a number of the brand’s latest button-downs, crewneck sweaters, pocket tees and more.
Available now from the likes of colette, Le Bon Marché, Soto, Antonioli, Opening Ceremony, Hunting & Collecting, Present and Urban Research." Hypebeast.

BWGH - Brooklyn We Go Hard

BWGH arose from the fusion of the respective passions of two Parisian childhood friends : Fashion and Photography.Creators, they federated talents to create finally an homogeneous collective capable of translating in a new way what they saw and felt.

Clothes are of a way of use as a basis to the artists collecitve of the young French label which is travelling the world to propose a Moving Gallery of which the subjects will be renewed every season, with the singular eye and the Parisian poetry whose define the collective.

More than just a simple brand, the BWGH label puts itself at the service of its artists in order to promote them. The selling of the clothing goes with the exhibition of the photograph’s work in concept stores and innovative galerie.It is art that lives when worn.

Folk Brandbook 2012

Folk BRANDBOOKfor maximum effect open in full screen 

Folk SS12 lookbook

FOLK SS12 Lookbook

Natural Selection Denim

Natural Selection Denim kan nu fåes hos Genius Copenhagen.

Natural Selection producerer jeans og chinos i japanske og italienske selvedge kvaliteter af højeste standard. Der er en model i 3 fits: slim, narrow, straight i mange interessante varianter.
Kollektionen er præcis og balanceret mellem overdele og bukser.
Prisniveau som andre gode brands og

En tilgængelig fashion variant af PRPS og Levi’s Vintage - altså moderne fortolkninger af klassiske styles som de fleste af mine brands laver. Interessant egentligt..!

Billedeserie her

Logo Natural Selection

Natural Selection forhandles bl.a her:
Selfridges - London 
Autograph – Birmingham
Liberty – London
Coggles - York 
Awesome Rags - Stockholm
14 OZ - Berlin
Spoiled - Amsterdam/Rotterdam 
Oki-Ni - online


Established in 2009, Natural Selection Denim strives for originality and authenticity with no compromise. They use Japanese and Italian selvedge denim to produce jeans with rich-detailing that resonate with the denim obsessive.
Through a process of evolution, Natural Selection have become masters of the complex techniques used in the design and manufacture of premium-quality denim.

The jeans below are cut straight in the leg from 13oz Japanese selvedge denim, produced in a family run, artisanal denim mill. The denim has been chain-rope-dyed a deep indigo and then subjected to a heavy-rinse, which removes some of the starch from the fabric helping the denim enthusiast to wear-in the denim more rapidly.

This heavy chino bears the fruits of Natural Selection’s philosophy on the place that evolution takes in quality denim design and manufacture. Packed with thoughtful and considered details, it is a testament to the time and effort invested by the brand.

Selectism skriver:
The British denim brand focuses on the basics, well made high quality denim, selvedge and non-selvedge with a choice of washes and weights. This selection includes some impressive light denim shirts, peacoats, braided leather belts, chinos and crew neck tees both printed and plain. Simple, solid.

GQ Magaziine skrev om Paul og Richard i en artikel serie om The Next Wave in British design.
tryk her

Oki-Ni
The similarities between a denim brand and Darwin’s theory of evolution by natural selection might not be obvious. Yet, Natural Selection Denim draws inspiration from the spirit of competition and the evolutionary process. As in nature so in denim; only the fittest survive.

Folk Stores London

Folk AW2011

Here's a little preview on some of the styles from the good people of the Folk clothing range.
As you can see the collection has changed a bit towards more sophisticated styles and left the workwear behind.